Multi-Million Rupees Dealer Promotion by Exide Batteries

By Admin Mar13,2024

Exide Batteries recently concluded a multi-million rupee incentive campaign for its dealers. The campaign was an initiative by the company to increase the sales and profits of its dealers.

Under the campaign, Exide Batteries offered a variety of rewards and incentives to its dealers, including:

Cash prizes

Free batteries

Branded goods

Travel abroad

The campaign was a huge success, resulting in a significant increase in sales. According to the company, sales increased by 20% during the campaign.

1. OBJECTIVE OF THE CAMPAIGN:

Exide Batteries launched this campaign to increase the sales and profits of its dealers. The company wanted its dealers to sell more batteries and grow their business.

2. Campaign Duration:

The campaign started in January 2024 and ended in March 2024.

3. Eligible Dealers for Campaign:

All authorized dealers of Exide Batteries were involved in the campaign.

4. Prizes and incentives offered under the campaign:

Under the campaign, Exide Batteries offered its dealers a variety of rewards and incentives, including cash prizes, free batteries, branded goods, and overseas trips.

5. Campaign Results:

The campaign was a huge success, resulting in a significant increase in sales. According to the company, sales increased by 20% during the campaign.

6. Feedback from dealers about the campaign:

Exide Batteries dealers responded very positively to the campaign. They said the campaign helped them increase their sales and profits.

7. Lessons learned from the campaign:

They learned several lessons from this campaign, including:

Dealers need incentives to increase sales and profits.

Incentive campaigns can help strengthen relationships with dealers.

Incentive campaigns need to be carefully designed to be effective.

8. Conducting more incentive campaigns in future:

Exide Batteries plans to conduct more incentive campaigns for its dealers in the future as well. The company believes that these campaigns will help in expanding its business.

9. About Exide Batteries:

This is a Pakistani company that manufactures and sells batteries. The company was established in 1947 and is the largest battery manufacturer in Pakistan.

10. Resources:

Exide Batteries website:  https://www.exide.com/

Dealer promotion press release:  https://www.exide.com/

Conclusion:

  • Incentive campaigns can be an effective way to improve the performance of dealers.
  • Incentive campaigns need to be carefully designed to be effective.
  • Incentive campaigns can help strengthen relationships with dealers.

By Admin

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